MGA Law Firm and Partners Antonio Murta, Luiza Duarte, Marcelo Goyanes, and Beatriz Paci recognized in the Chambers Global 2025 Ranking
The year of 2025 begins with Murta Goyanes Advogados and four of its partners being prominently featured in Chambers Global 2025, one of the most prestigious international legal rankings and a seal of excellence in the global legal market. The firm is recognized in three areas: “Intellectual Property: Patents,” “Intellectual Property: Trademark, Copyright & Trade (...)
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MGA Partners Recognized in the 2025 “WTR 1000: The World’s Leading Trademark Professionals” Guide
MGA celebrates the inclusion of partners Antonio Murta, Luiza Duarte, Marcelo Goyanes, João Gebara, and Danielle Gonçalves in the 2025 global WTR 1000 list. Murta Goyanes Advogados was also recognized as one of the leading firms in Brazil, composed by “practitioners leverage cutting-edge legal knowledge to achieve exceptional results in complex cases” and with expertise (...)
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MGA alongside with the Brazilian cinema
MGA alongside Brazilian cinema! We celebrate the recognition of national production during this historic and richest moment for the culture of our country. The film “As Polacas”, for which we provided legal advisory – directed by João Jardim (@joaohjardim) and produced by Iafa Britz (@iafabritz) and Migdal Filmes (@migdalfilmes) – has been selected to participate in (...)
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Ministry of Culture (MinC) and National Film Agency (ANCINE) Announce R$ 250 Million in New Public Calls
On November 29, ANCINE launched two new calls for proposals under the Audiovisual Sector Fund (FSA). A total of R$ 250 million will be allocated for the development and production of content for cinema, broadcast TV, pay-TV, and video on demand (VoD) platforms. The initiative aims to foster diversity, regional inclusion and representativeness in the (...)
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MGA e sócio fundadores, Marcelo Goyanes, Antonio Murta e Luiza Duarte são reconhecidos no WWL: Report Brazil 2024 (Lexology Index)
Murta Goyanes feature once again in the Lexology Index (WWL: Report Brazil 2024) MGA and its founding partners Marcelo Goyanes, Antonio Murta, and Luiza Duarte are recognized by the Who’s Who Legal: Report Brazil 2024, now known as the Lexology Index,as leaders in their respective fields of expertise. Marcelo, Antonio, and Luiza are listed as “recommended” in the “IP – Trademarks” category. In the “Sports (...)
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Brazilian PTO allows registration of slogans as trademark
The Brazilian PTO’s Trademark Guidelines will be amended as of 12/27/2024 to allow the registration of slogans as a trademark. In order to benefit from this provision, the slogan must be capable of performing a distinctive function. In other words, it must not have become common in the market segment, nor be exclusively descriptive, comparative, promotional, or laudatory, and it must be original. (...)
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Brazilian PTO allows registration of slogans as trademark
The Brazilian PTO’s Trademark Guidelines will be amended as of 12/27/2024 to allow the registration of slogans as a trademark. In order to benefit from this provision, the slogan must be capable of performing a distinctive function. In other words, it must not have become common in the market segment, nor be exclusively descriptive, comparative, promotional, or laudatory, and it must be original. (...)
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Partners Antonio Murta, Marcelo Goyanes, Luiza Duarte, and Alice Rayol Featured in the 2025 Edition of The Best Lawyers in Brazil. Marcelo is also recognized as Lawyer of the Year in Entertainment Law
MGA shines in the “Best Lawyers” Legal Guide with four partners featured in the rankings. Antonio Murta has been praised for 11 consecutive years by The Best Lawyers in Brazil in the Intellectual Property and Entertainment Law areas. This highlights over a decade of recognition for the services rendered by MGA. Marcelo Goyanes has been named Lawyer of the Year (...)
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